Social media,

e-commerce,

packaging,

sales sheets.

Client: Toshiba

Role: Creative Lead

Responsibilities: Designed and curated monthly social media posts to maintain brand visibility. Redesigned the Toshiba Amazon consumer HDD storefront, internal hard drive lineup, and consumer packaging to modernize the brand presence. Revamped Toshiba sales sheets to clearly highlight detailed product specifications and capabilities, supporting both retail and B2B sales efforts.

A smartphone displaying the official Toshiba America Instagram profile, showing profile details, follower count, and highlighted story icons on a blue background.
A collage of images related to technology and digital devices, including people using laptops, smartphones, external hard drives, graphic design tools, and digital security graphics.
Laptop displaying the Toshiba website against a red background.
Collage of product images and advertisements for Toshiba hard drives and storage solutions, including internal and external hard drives, portable drives, gaming drives, and storage accessories, with descriptions and prices.
Three Toshiba hard drives labeled Performance X300 Pro, NAS Systems N300 Pro, and Surveillance S300 Pro, indicating storage capacity of 10TB, with a note 'OLD' below.
Three Toshiba branded 10 terabyte hard drives labeled X-TREME, NEXUS, and SENTINEL, each with a lion logo and color scheme of black, brown, and green respectively, displayed against a black background with the word "NEW" below.
Three Toshiba hard drive boxes labeled S300 Pro, N300 Pro, and X300 Pro, with age indicator 'OLD' below.
Three Toshiba hard drive boxes labeled S300, N300, and X300 in black, beige, and red packaging, respectively, with images of hard drives and technical specifications.
Product packaging for Toshiba X300 Pro hard drive, showing specifications, features, and icons representing performance and durability.
Six panels of Toshiba N300 Pro internal hard drives product advertisements and specifications, with images of the drives, people working on computers, and product descriptions.
Six pages of a Toshiba X300 Pro internal hard drives datasheet, featuring product specifications, performance details, and marketing information, with images of hard drives and marketing slogans.
A five-page informational brochure for Toshiba S300 Pro surveillance internal hard drives, including specifications, features, and marketing messages.